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Our Story

An Australian IT retailer. Genuine hardware, software and accessories, backed by local warranty and real people.

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Who We Are

Embody IT Pty Ltd is an Australian online computer store founded in December 2002. From our base in Lindfield, NSW, we supply new desktops, laptops, tablets, monitors, peripherals, genuine boxed software and everyday accessories to home users, small businesses and corporate buyers across the country. We are a dedicated retailer, not a marketplace: every product on our site is sourced through authorised channels and backed by Australian warranty.

We stock the categories our customers actually ask for: business and consumer laptops, desktops and all-in-ones, monitors from entry to 4K, keyboards, mice, headsets, internal and external storage, USB flash, networking equipment, data cables, power adapters, carry bags, and genuine software in both boxed and digital licence form. If you are outfitting a home office, replacing a worn cable, or rolling out ten machines for a growing team, we aim to be the store that makes the order simple, fast and dependable.

What We Believe

IT hardware should not be a gamble. We have seen too many buyers save a small amount on a comparison site only to receive a grey-market unit with no local warranty, a missing licence, or a cable that fails within weeks. Our approach is straightforward: stock genuine products, describe them accurately, price them fairly, and stand behind them after the sale. When something goes wrong, we answer the phone and work through it with you rather than directing you to an online form.

For business customers, we offer a trade portal and quote-based ordering. If you need recurring supplies, a project deployment, or volume pricing, submit a quote request and our sales team responds within one business day. We do not require you to create an account to browse, but registered trade customers receive tailored pricing and order history.

How We Work

Every order is processed with a tax invoice, dispatched with tracking, and supported by the manufacturer's Australian warranty. We can pre-configure business machines, ship direct to multiple sites, and supply software licences with documented keys. Our case studies show the kind of deployments we have delivered, and our insights share practical views on buying hardware and software in Australia.

We are a small, focused business. We will not try to sell you something you do not need, and we will tell you honestly when an existing machine can be upgraded rather than replaced. If you would rather talk than browse, call us on 02 7989 4720 or email info@embodyit.com.au.

At a glance

  • Established December 2002
  • Real people on the phone, even after the sale
  • Australian-owned, Lindfield NSW-based
  • Genuine products with local warranty
  • Retail and trade pricing available
  • Tax invoice and tracked dispatch on every order

Frequently asked questions about Embody IT

Our model, our coverage and how we support customers.

Where are you based and who do you serve?

We are an Australian business serving small and mid-sized organisations, education and government across the country, with remote support and on-site delivery where needed.

What services sit alongside product supply?

Consultation, procurement, configuration and imaging, deployment, networking, security and ongoing support. We can hand over a ready-to-run environment, not just a box.

How do you keep support personal?

You deal with people who know your account and your kit. We keep asset and configuration records so the person who answers has context, not a script.

Do you work with our existing IT provider?

Yes. We happily supply and deliver alongside your internal IT or managed service provider, filling procurement, deployment or project gaps.